Sunday, February 9, 2025

Target Audience

What is Horror's target audience?

Horror typically focuses on audiences around the age of 15 to 35, with young adults and teenagers being the most interested due to their thrill-seeking mind. While both genders like horror, men continue to choose slasher and gore-based films, while women prefer psychological and paranormal horror. The genre meets those who appreciate adrenaline rush, dark storytelling, and deeper symbolize, with streaming platforms, horror games, and forums serving as significant content bases. This graph is also important.


Horror has a global audience, but cultural differences influence preferences. Western horror favors slashers and monsters, while Asian horror often focuses on psychological and supernatural themes. The genre reaches its most popular target around Halloween and grows in cinemas and on internet channels.

Slasher turns to thrill seekers, psychological horror to fans of uncomfortable storylines, and supernatural horror to those who enjoy ghost stories. Found footage of horror captivates young audiences with its immersive realism, whilst body horror attracts those who are interested in weird transformations.

Overall, horror relies on its ability to cause fear and excitement, which makes it a diverse genre with wide appeal. 

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